Promotional Networks

Vision

Promotional Networks will be a dominant player in the field of Merchandise and Marketing for Independent Furniture Retailers. This will be accomplished by leveraging the Promotional Networks volume to gain better acquisition costs on merchandise and marketing programs.

Mission Statement

Promotional Networks are groups of strategically similar Mega/NBA members that desire and share similar profiles in terms of market approach, positioning or size, product mix by supplier which are supported by promotional programs (example: flyers, direct mail, and opportunity buys), that bring additional advantages to the retailer.

Why would retailers join Promotional Networks?

To be part of a group of like-minded retailers is the primary reason to belong to the Promotional Networks. A group of united participants is always more powerful than an individual. This is as true in the arena of retail as in anything else.

As a bottom-up driven organization, the members of Promotional Networks work together, along with our dedicated staff of professionals, to develop a core line-up of products. We then work with the suppliers to leverage the enhanced purchasing power of the group into better acquisition costs.

The philosophy of Promotional Networks is that merchandising and marketing work hand in hand. Members and staff also work together in preparing a structured promotional event calendar whose primary purpose is to drive sales. At the disposal of the members is the entire range of advertising media: flyers, direct mail, newspaper advertising and radio.

Belonging to Promotional Networks has other advantages. It provides a completely confidential forum for members to exchange ideas, successes, failures, business practices - all this with the intent to help the members become better retailers.

As an independent retailer in today’s business environment, staying competitive is not getting any easier; we must get better at what we do. The Promotional Networks provides the tools to accomplish that goal.