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Mega Power Newsletter: April 2022

With the conflict between Ukraine and Russia on its doorstep, Poland’s furniture industry, which relies on Ukraine for human and natural resources, is now assessing just how significant the impact may be even as regional tensions intensify.

April 12, 2022  |  By Katherine Kocur

Newsroom Story

Ukraine’s War Stresses, But Doesn’t Break, Poland’s Furniture Industry
With the conflict between Ukraine and Russia on its doorstep, Poland’s furniture industry, which relies on Ukraine for human and natural resources, is now assessing just how significant the impact may be even as regional tensions intensify.

Poland currently holds the No. 2 spot among the world’s largest furniture producers behind China with exports nearing $14.2 billion in 2021. While most Poland’s exports are aimed at Europe, in 2021 the United States imported more than $343 million in household furniture from that country, ranging from wooden bedroom and dining sets to upholstered pieces, up 46% from 2020.

This month in the MEGA Power Newsletter

AVB Convention – What’s New for 2022!
The AVB Convention is now finished. The 3-day event was packed with training sessions and interesting speakers. The general message was don’t give back market share. The independent channel in both Canada and the US has really benefitted from disproportionate growth in the last two years as consumers focused on upgrading their homes and buying local.

Read the full article in this month’s issue.

 

The Impact of Visual Merchandising
5 Steps to creating powerful vignettes

Basically stated, visual merchandising is the art of grouping together products with the purpose of being visually interesting. If customers can picture the item in their life, and they like that picture you created, they are more likely to buy it.

Terry’s Tips – Elevate Your Website Traffic in 2022 (for free!)

Your website is one of the most important assets to your business. It allows consumers to get acquainted with your products, services, and latest news, and to eventually choose you over your competitors. However, in order for this to become a more frequent reality, they first need to see your website.