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Mega Power Newsletter: November 2022

In this issue: a recap of October's Reconnect National Convention, the launch of the Mega Connect member communications portal, how today’s customers shop for furniture, more on the impact of high inflation, continuing supply-chain disruptions and softened consumer demand, how to promote your e-commerce website in your brick-and-mortar store, and much more!

November 21, 2022  |  By Katherine Kocur

Newsroom Story

RECONNECT – 2022 Mega Group National Convention Recap
The RECONNECT National Convention was a celebration of innovation and transformation where Mega Group showcased its position as an industry leader in furniture, appliances, bedding, and consumer electronics.

After a long hiatus, Mega members, vendors, collaborative partners, and fellow retail professionals came together in person for a three-day event to share their collective wealth of insights, knowledge, inspiration, and successful strategies.

The event kicked off on Wednesday, October 12th with a cocktail hour that saw members and vendors RECONNECT for the first time in three years! The group then reconvened for an evening at the Lone Star Restaurant graciously hosted by Tempur-Sealy on behalf of Ronald McDonald House Charities. A total of $9,450 was raised from the generous contributions of those in attendance. Mega and its vendors graciously sponsored additional gifts for contributors, including hockey tickets and flights to anywhere in North America.

Kevin Leier, Mega Group’s interim CEO, was also able to take advantage of the occasion to introduce new CEO Chris West. With his vast experience in retail to call on, Chris will help bring Mega and its members to the next level. “I easily recognized the pride and passion that [we] have for our organization, our members and our partners,” he was quoted saying after the convention; “I am certain this was a very powerful and energizing event for all.” Chris West joined our team as Mega Group’s President/CEO on November 7th, 2022.

Read the full feature in this month’s issue.

This month in MEGA Power Newsletter

How Today’s Customers Shop for Furniture
Furniture sales are booming, but unlike with other industries they’re overwhelmingly still happening in store.

According to Forrester, the US furniture market is expected to be worth over $130 billion year, making it one of the strongest performing categories, trailing only clothing, consumer electronics and personal care. Interestingly though, just 17% of furniture sales happen digitally, compared to 40% of clothing and 60% of consumer electronics.

There is a lot of buzz about DTC and its ability to shake up the industry, but when it comes to furniture, customers still want to shop in-store. Even consummate direct-to-consumer brand Wayfair has started opening showrooms.

But this doesn’t mean stores haven’t changed.

Read the full article in this month’s issue.

How To Promote Your E-Commerce Website In Your Brick-And-Mortar Store
Your website is an extension of your brick-and-mortar store, one that’s accessible 24 hours a day, 7 days a week. With a website that never sleeps, your e-commerce business never has to stop working for you, generating more revenue, and increasing your customer base. Its functionality as a lead-generation tool will help you build relationships with potential customers and in turn, increase your bottom line.

Read the full feature in this month’s issue.